Meadow Gold Dairy recently announced the closing of their 101-year-old plant located just two blocks from where I am sitting right now. It's a sad end to a local success story. The dairy operation that would eventually become Meadow Gold got its start a few miles south of here, in Beatrice, Nebraska, in 1894. While still known as Beatrice Foods, the company forged a unique partnership with a freelance artist fresh out of the Disney studios.
Mary Blair had worked as an artist on Disney masterpieces such as Song of the South, Alice in Wonderland, and Peter Pan. In 1953, she left to pursue a career as a freelance illustrator and graphic artist. The artwork above, for calendars and packaging, was created in the mid 1950s. I remember the character being used into the 1980s.
Mary would go back and work with Walt Disney, most notably bringing her unique style to the It's a Small World attraction for the 1964 World's Fair (later moved to Disneyland and replicated in other parks). You can also see her work in many Golden Books, still in print today.
Images via grickily.















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