Motivating Creative People

If you're responsible for managing and inspiring creative minds, you need to download this amazing free resource: How to Motivate Creative People (Including Yourself).
    This isn't some feeble e-book written by a wannabe looking for attention. This is an exhaustive and valuable 58-page resource written by Mark McGuinness. If you're not familiar with Mark through his Wishful Thinking blog (go subscribe), Mark has spent more than ten years coaching creative professionals in all types of media, including novelists, actors, film directors, architects, and visual artists. He has a master's degree on the subject and a passion for inspiring creative professionals and organizations to reach their full creative potential. He's also a poet, so he knows full well the highs and lows of a personal creative journey.
    As a creative professional, this e-book will help you understand your creative process, develop your talent, and find more satisfaction in your work. As a manager or leader, you'll learn how to get better work out of creative people, how to facilitate creative collaboration, and how to understand and influence many different types of people. And, most importantly, why offering rewards can actually harm creative performance.
    If you're a creative director like me, it's a must-read. And did I mention it's free (with no registration required)?

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Comments

[Mike Wagner]

Thanks for the heads up on this resource! Much appreciated...and needed as well.

Hope all is well for you in Husker Nation.

Keep creating...a journey worth taking,
Mike

[Mark McGuinness]

Thanks Tim for the thoughtful review, very much appreciated.